Using Nature to Indulge and Nurture — Just Pure
“Listen always to your inner voice and don’t follow everything people tell you!” While this just happens to be the credo we at 365Playground live by, these words of wisdom were given by Gaby Just, founder of Just Pure Skin Care.
In collaboration with Martin Michalik, founder of 365Playground, and Belinda Shepard, our spa development partner and Wellness Specialist, Gaby put her personal brand of beauty to work, creating the concept and solely supplying the organic spa Almyra Spa on Paphos beach, Cyprus.
As the first spa in Cyprus to use Just Pure’s fully organic and carefully cultivated line, Gaby’s products made a unique addition to Almrya — her special brand of organic cosmetics relies heavily on the concept that nature, with all its wonders, is the best beauty source out there.
Using this idea, Gaby developed the Just Pure moon phase concept, combining both the unique production method using the anthroposophic criteria for her natural cosmetics as well as in Just Pure’s special beauty and care programs, also dependent on the impulses of the different moon phases. Between the emphasis of organic ingredients and nature’s influence, Almrya Spa and Just Pure products created a wholly new concept for both Cyprus and the region for guests to both indulge and nurture themselves.